What makes our soft releases special?
You might think that soft releases are simple products – but that’s not the case. Here’s why you should buy ours.
We use solid brass to make Beep, Boop, Bip and Bop, because it does not bind in threads and does not break easily – unlike some metals – eliminating the possibility of our soft releases jamming or snapping off in the shutter button.
Beep, Boop, Bip and Bop are manufactured to very high tolerances using computer-controlled CNC machining – unlike some poorly made soft releases that we have seen with inaccurate threads made by stamping or casting, which can be so tight as to damage your camera or so loose that they soon become lost. Also, our soft releases are individually boxed after painting, keeping them in pristine condition until they reach you.
Another reason for making Beep, Boop, Bip and Bop from brass is so that we can coat them with thick, high-quality gloss paint. This is a time-consuming process, but one that while still hard-wearing, provides a warmer, more comfortable surface than stainless steel or anodized aluminum soft releases, which are left unpainted.
The profiles of Beep, Boop, Bip and Bop have been carefully designed to release the shutter button gently and smoothly as well as for comfort. The height of a domed convex profile and its curvature or the curve of a concave shape are crucial for the soft release to work correctly and minimize camera shake.